FANBASE APP

Recognising the need for stronger engagement between sports institutions and their fans, Fanbase is a game-changing app built by fans, for fans. Inspired by sporting iconography, the brand features a versatile crest mark that unifies multiple sports. A bold, vibrant colour palette and dynamic typography bring the brand to life digitally. At the same time, the tone of voice ensures an authentic connection with fans and commercial partners.

App
Art Direction
Brand Guidelines
Logo
Messaging
Social Media
Visual Identity

SDA Winner

Designed at Freytag Anderson